Hero MotoCorp on Thursday introduced that it has recorded its highest-ever festive gross sales by promoting over 1.4 million two-wheeler items in a interval of 32 days this 12 months. The nation’s largest two-wheeler maker achieved the gross sales mark between the primary day of Navratras and Bhai Dooj on November 15.
Primarily based on sturdy demand throughout rural markets and regular retail gross sales in key city centres, the corporate registered 19 per cent progress over the earlier 12 months and surpassed its earlier retail excessive of 1.27 million items recorded within the festive interval of 2019.
Our sturdy portfolio of manufacturers, distribution quantity and new launches made this 12 months have helped drive this progress throughout geographies,” mentioned Niranjan Gupta, CEO, Hero MotoCorp.
Gupta added that the festive season is a “clear testimony” that rural areas are returning to progress, which augurs nicely for the nation normally and for the two-wheeler business particularly.
Ranjivjit Singh, Chief Enterprise Officer (India) at Hero MotoCorp, added that the retail document was achieved attributable to sturdy buyer traction throughout markets, with good double-digit progress within the central, northern, southern and japanese areas.
“Robust demand from prospects in rural markets, coupled with very optimistic sentiment in main city centres, has led to this document retail gross sales,” he added.
“Thanks to those sturdy retail gross sales, our channel stock fell post-Eid to its lowest degree in over three years. This has put us on a gentle progress trajectory for the remainder of the fiscal 12 months,” Singh famous.
Hero MotoCorp has launched the second version of Hero GIFT, its flagship program particularly focusing on the festive interval through the season. Clients might be given amenities to avail financing plans at low rates of interest together with new fashions.
First revealed: November 16, 2023 | 4:02 pm he
(Tags for translation)Hero MotoCorp